A recent foray to Madewell left me quite surprised. I was shocked at how many great pieces I found in roughly a nanosecond. J. Crew, which has been seeing its sales slump, recently hired the head of design from its sister brand Madewell, and one jaunt to their website makes it clear why.
Madewell is killing it. They have so many perfectly casual pieces to wear everyday. They have everything from maxi dresses to rompers, and even a gorgeous handbag (on sale, no less!) that nearly replicates the remarkable Chloe Hudson bag that is sure to be the It Bag of the Fall.
Here are my favorite pieces.